

Saie
ROLE
CREATIVE DIRECTION
PRODUCT STRATEGY
AD DESIGN
TEAM
TWINKLE BHARWANEY
IRYNA CHUPYTA
Saie started with the idea that makeup can double as skincare. Now a cult-favorite brand with shelf placements at Sephora, they are on a mission to make beauty better with award-winning, sustainable products.
At Superbolt, we supported Saie from brand launch to reaching $100M in revenue, creating tailored full-funnel approaches for Meta, TikTok, Youtube, Pinterest, and more. Ads for Saie are primarily conversion-driven as in-graphic calls out sales, new product information, and seasonal messaging.






